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The Search For Balance Comes To An End

Submitted by Louis Nixon on Wed, 07/05/2025 - 10:42

Boring, lame, uninspiring and apathetic are words you might anticipate a Hammers fan uses to describe how this dismal season has been; however, it could also be used to describe Umbro's kit designs for the club since 2015, two of the only memorable kits going towards the 'Farewell Boleyn' kit, alongside the third kit which was the black and gold design that they'd made for the 125th aniversary of the club's existence, with all the others being fairly lame.

Umbro is now no more, New Balance will be the kit manufacturers from the 2026/27 season onwards. Fortunately, the Hammers declined the opportunity to be with Castore, who have notoriously been known to manufacture poor quality kits and ones of which many teams have complained about in the past.

Regarding the design, if a classical, common, plain design is to your liking, then New Balance will fit it to a T.

Amidst the company's surge back into the Footballing world and the Premier League since 2015, New Balance has now acquired the contract for two future clubs, West Ham United and German giants Bayer Leverkusen.

It's nice to have a change, but it feels as if the ownership is toying with us. We asked for signings and got Ings, and we've all been calling for balance within the squad, and they went and got New Balance! Not exactly what we've been after Macaulay, but we'll let you off for now, hopefully the attention goes towards the 'squad' now

Now that's Boyle Sports and New Balance as our future sponsors sorted, who's next?

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